Key Resources

Key Resources

Key resources represent the most important assets required to make a business model work. The resources fall into several categories including physical, intellectual, human, and financial.

What Key Resources do our Value Proposition require?
Our Distribution Channels? Customer Relationship? Revenue Streams?

Type of Resources

• Physical
• Intellectual (brand patents, copyrights, data)
• Human
• Financial

Defines the “must have” resources for this business model to succeed.
These can include key people, processes, equipment, capital, etc.
Does not include “should have” or “nice to have” resources.